‘The Apprentice’ Reboot “Not In Active Development” At Amazon, Unscripted Boss Confirms – Reality TV Summit

Is Prime Video rebooting The Apprentice?

Amazon’s Head of Unscripted and Documentary Television Jenn Levy remained quite coy while answering this question at Deadline’s Reality TV Summit on Friday, opting only to confirm that the series “is not in active development” at the moment.

Apprentice revival talk began thanks to a Wall Street Journal report late Wednesday. Per the report, executives at the streamer have been toying with the idea of bringing the series back with Donald Trump Jr. as host, but it quickly became clear that these discussions were in the early stages after Don Jr. said he learned about it from the press.

Related Stories

'Summer House' EP Addresses Potential Ozarks Spinoff & West Wilson's Involvement -- Reality TV Summit