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Sports And News & Documentary Emmys Partner With YouTube For Streaming Of Upcoming Ceremonies
YouTube will partner with the National Academy of Television Arts and Sciences to stream next week’s Sports and News and Documentary Emmys.
The Sports Emmys will stream live on May 26, and the News and Documentary Emmys will be shown on May 27 and 28 on the NATAS YouTube channel, starting at 7 p.m. ET each evening.
Adam Sharp, president and CEO of NATAS, said in an interview that YouTube’s sponsorship reflects its focus on the growth of creators in the journalism space, which has included linear TV veterans and upstarts tapping into high-quality production tools and wide platform distribution.
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