Letterboxd, the social platform for film buffs, reportedly looking for new owner

Letterboxd has surged in popularity in recent years. Once a niche site for only the most fervent of film nerds, the site — which allows users to rate, review, and recommend movies to one another — has continued to add accounts by the tens of millions, thanks largely to interest from millennials and Gen Z. Now, the company’s controlling investor has apparently made it known that they are looking to cash out.

Semafor reported Sunday that Canadian holding company Tiny, which owns some 60% of Letterboxd, has been courting various potential buyers, including Versant, the parent company of CNBC and MS NOW (formerly MSNBC). Another potential buyer is The Ankler, a popular Hollywood newsletter, according to Semafor. Tiny bought the platform in 2023, valuing it at over $50 million. It’s unclear whether the company has neared any sort of deal.