Don’t stop hiring humans — stop hiring the wrong humans, Artisan’s founder says

Artisan may be known for their bold “Stop Hiring Humans” campaign but the reality is every founder needs to assemble the right team if they want to scale. The fast-growing AI startup is building AI employees for sales outbound and customer engagement. This week on Build Mode, Isabelle Johannessen spoke with Jaspar Carmichael-Jack, the co-founder and CEO of Artisan about the early days growing their team and the hiring mistakes that could have killed them before they got off the ground. 

Making the wrong hires or filling the wrong positions are mistakes that compound quickly. They waste time, drag down morale, and often create an execution lag that can be fatal to a startup just starting to scale.