Ashley Graham Lands Cameo in 'The Devil Wears Prada 2,' Calls Opportunity 'Very Exciting'

Supermodel Ashley Graham has secured a cameo role in the highly anticipated sequel 'The Devil Wears Prada 2,' arriving in theaters on May 1. The appearance marks Graham's venture into acting, with her part featured prominently in both the film's trailer and opening scene.

During a panel at Variety's Entertainment Marketing Summit presented by Deloitte, Graham discussed the exciting development alongside Natasha Bolouki, her partner and agent at UTA. The conversation touched on the cameo itself, strategic business decisions, their collaborative work approach, and Graham's ongoing efforts to maintain genuine connections with her audience.

Bolouki revealed the behind-the-scenes details of how the opportunity came together, noting the inherent uncertainty in film production.

"You don't know what's going to happen [on the] editing room floor," Bolouki shared, emphasizing that cameos can sometimes be removed during post-production.

However, Graham's participation proved to be a significant asset to the production. Her appearance in the film's promotional materials and opening sequence has already generated momentum beyond the cameo itself. According to Bolouki, the exposure from this initial venture has already opened doors to additional lucrative partnerships for the model.

When asked about the experience, Graham expressed her enthusiasm. "It's very exciting," she stated regarding the opportunity and its potential implications for her expanding career.